EMPOWERED “It looks like ME!” EPIC Everyday was created because we wanted children to see themselves in a bright, bold, and beautiful way. POSITIVE We wanted to fill a void and change the narrative with a lifestyle brand that intentionally spreads self-love among multicultural children. INNOVATIVE Empowering children to love their differences and embrace their unique, inherent style. From light to rich dark browns, wispy curls to kinky coils. CREATIVE This is evident in our inclusive array of characters. Igniting hope with self-love so that the next generation feels “proud to be ME!” NEVER ORDINARY, ALWAYS EPIC! According to the U.S. Census Bureau, multiracial and African-Americans make up about 16% of the total American population. However, there is a lack of diverse product representation highlighting minority children. There are limited toys, books, and accessories representing image diversity that intentionally celebrate children of color. P.when('A', 'Airy', 'ready').execute(function(A, Airy) { setTimeout(setupAiry(A,Airy), 3000); function setupAiry(A, Airy) { var airyAssetConfig = {}; airyAssetConfig["parentId"] = "c5497653-53d3-424c-a8b1-c9f65e2dae16"; airyAssetConfig["desiredMode"] = "html"; airyAssetConfig["swfUrl"] = "https://m.media-amazon.com/images/G/01/vap/video/airy2/prod/2.0.1460.0/flash/AiryBasicRenderer._CB485925577_.swf" airyAssetConfig["htmlVideoAttributes"] = { "preload": "none", }; if("Install Flash Player".length > 0) { airyAssetConfig["installFlashButtonText"] = "Install Flash Player"; } if("Adobe Flash Player is required to watch this video.".length > 0) { airyAssetConfig["installFlashPrompt"] = "Adobe Flash Player is required to watch this video."; } if("Sorry, an error has occurred while attempting video playback. Please try again later.".length > 0) { airyAssetConfig["playbackErrorPrompt"] = "Sorry, an error has occurred while attempting video playback. Please try again later."; } if("Sorry, this video is unsupported on this browser.".length > 0) { airyAssetConfig["videoUnsupportedPrompt"] = "Sorry, this video is unsupported on this browser."; } var requestId, sessionId, marketplaceId, contentId; requestId = "DWS95BWB577ZWWDJTN72"; sessionId = "000-0000000-0000000"; marketplaceId = "ATVPDKIKX0DER"; contentId = "8d58e875-b3f5-4982-97e1-85f4aa295c9b"; airyAssetConfig["contentId"] = contentId; if(false){ airyAssetConfig["ignoreBundledSkin"] = true; } airyAssetConfig["mediaSourceInfo"] = [ "https://m.media-amazon.com/images/S/aplus-media/sc/9d1b0909-7aac-46c7-97f0-e12dbc262e7e.mp4", ]; if("https://m.media-amazon.com/images/S/aplus-media/sc/680aa838-9090-4c28-a495-e6d328df3b0f.__CR0,432,1464,600_PT0_SX1464_V1___.png".length > 0 || "https://m.media-amazon.com/images/S/aplus-media/sc/680aa838-9090-4c28-a495-e6d328df3b0f.__CR0,432,1464,600_PT0_SX1464_V1___.png".length > 0){ airyAssetConfig["slateImages"] = {}; } if("https://m.media-amazon.com/images/S/aplus-media/sc/680aa838-9090-4c28-a495-e6d328df3b0f.__CR0,432,1464,600_PT0_SX1464_V1___.png".length > 0){ airyAssetConfig["slateImages"]["preloadSlate"] = "https://m.media-amazon.com/images/S/aplus-media/sc/680aa838-9090-4c28-a495-e6d328df3b0f.__CR0,432,1464,600_PT0_SX1464_V1___.png"; } if("https://m.media-amazon.com/images/S/aplus-media/sc/680aa838-9090-4c28-a495-e6d328df3b0f.__CR0,432,1464,600_PT0_SX1464_V1___.png".length > 0){ airyAssetConfig["slateImages"]["postMediaSlate"] = "https://m.media-amazon.com/images/S/aplus-media/sc/680aa838-9090-4c28-a495-e6d328df3b0f.__CR0,432,1464,600_PT0_SX1464_V1___.png"; } airyAssetConfig["backgroundColor"] = "#000000"; var gifLike = (false || false || false); var videoHeight, videoWidth; airyAssetConfig["bindings"] = { canplay: function() { if(!Airy.isMobilePlatform() && gifLike){ aplusAiryInstance.audioOff(); aplusAiryInstance.play(); } }, play : function() { if (Airy.isMobilePlatform()){ aplusAiryInstance.enterFullScreen(); } }, ended: function(){ if(!Airy.isMobilePlatform() && gifLike){ aplusAiryInstance.replay(); } }, loadedmetadata: function(e, f) { videoWidth = f.videoWidth; videoHeight = f.videoHeight; } }; var metricsMethod = Airy.isMobilePlatform() ? "MobileDetailPage" : "DetailPage"; if (gifLike) { airyAssetConfig["isForesterTrackingDisabled"] = true; } airyAssetConfig["foresterMetadataParams"] = { client : "AplusEmc", method : metricsMethod, marketplaceId : marketplaceId, requestId : requestId, session : sessionId }; var aplusAiryInstance = Airy.embed(airyAssetConfig); A.on("aplus:c5497653-53d3-424c-a8b1-c9f65e2dae16:play", function(){ aplusAiryInstance.play(); }); A.on("aplus:c5497653-53d3-424c-a8b1-c9f65e2dae16:pause", function(){ aplusAiryInstance.pause(); }); A.on("aplus:c5497653-53d3-424c-a8b1-c9f65e2dae16:loadMedia", function(media){ aplusAiryInstance.loadMedia(media); }); A.on("aplus:c5497653-53d3-424c-a8b1-c9f65e2dae16:mediaMetadata", function(cb){ cb(videoWidth, videoHeight); }); } });